Iconic sportswear brand adidas Originals is launching its first global music event series that will feature some of today’s most popular electronic music acts. Adidas Originals is set to host exclusive live in-store performances in many metropolitan cities around the world, which will then be live streamed from the respective adidas Originals stores. First confirmed shows will take place in Paris and Berlin with others rolling out globally throughout 2012. Kicking off the Stripes Sessions series will be an explosive 1 hour set by Swedish electro-house duo, Dada Life, on Thursday, June 21st in Paris at 10PM (CEST).

Stripes Sessions Events:

Paris: Dada Life – June 21st, 9.00PM CET (3.00PM EST), adidas Originals Store Le Marais

Berlin: AraabMuzik – July 4th, 10.00PM CET (4.00PM EST), adidas Originals Store Berlin-Mitte

More Stripes Sessions artists and dates will be announced soon, stay tuned!

For more info:
facebook.com/adidasoriginals